Well, looking over all the entries, I reckon this one is my favourite. It clearly depicts film, and it's not too flashy, cheesy or obscure, as well as passing all the taboo criteria that apply to good emoticons.
I love it! I really do. It'd be nice if you animated the film rolls, but it looks nice static. The hat feels a bit flat and the hand could further from the emote and closer to the camera, because right now it's kind of covering his face and it's a little confusing. But other that, brilliant work.